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Ditch the dread.

Weekly creative strategy for business pros who are ready to market smarter, charge more, and play to win.

One board game-inspired insight at a time.

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Reader Faves

Michele Kasl
Carry a laser

Jul 7, 2025

Carry a laser

What a 12-year-old aspiring Jedi can teach you about better messaging.

Michele Kasl
Cut the “fluff”

Aug 4, 2025

Cut the “fluff”

In a world of AI, originality is non-negotiable.

Michele Kasl
Be the Chef

Sep 29, 2025

Be the Chef

NOT THE MENU.

A better work week, guaranteed.

Michele Kasl
No assembly required

Feb 2, 2026

No assembly required

Because you just can't scale with duct tape.

Michele Kasl
Red Flags

Jan 26, 2026

Red Flags

Five signs your website is working against you.

Michele Kasl
Vanishing Act

Jan 19, 2026

Vanishing Act

If your website isn’t built to be seen ... it won’t be.

Michele Kasl
Picture This

Jan 12, 2026

Picture This

If they can’t see it, they'll never buy it.

Michele Kasl
House Rules

Jan 5, 2026

House Rules

Make sure you know the facts ... before you go all-in.

Michele Kasl
Future You

Dec 29, 2025

Future You

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Smart moves, better marketing, and big wins. One board game-inspired insight at a time.


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