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The Playbook
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A better work week, guaranteed.

Michele Kasl
Word Salad

Oct 13, 2025

Word Salad

No one buys what they don’t understand.

Michele Kasl
Trust-Gaps

Oct 6, 2025

Trust-Gaps

First impressions matter now more than ever.

Michele Kasl
Be the Chef

Sep 29, 2025

Be the Chef

NOT THE MENU.

Michele Kasl
Buy ... or Lease?

Sep 22, 2025

Buy ... or Lease?

And what that choice says about your brand.

Michele Kasl
10,000 Hours

Sep 15, 2025

10,000 Hours

The hidden cost of trying to do it all.

Michele Kasl
Transformation Station

Sep 8, 2025

Transformation Station

Stop selling the tool. Start solving the problem.

Michele Kasl
Rented Space

Sep 1, 2025

Rented Space

The risk of building your brand on a platform you don’t own.

Michele Kasl
Commitment Issues

Aug 25, 2025

Commitment Issues

A lesson in choosing a path and moving faster.

Michele Kasl
Connect the dots

Aug 18, 2025

Connect the dots

You had to start there ... to get here.

Michele Kasl
In case of emergency ...

Aug 11, 2025

In case of emergency ...

The day I lost a client — and finally caught my breath.

Michele Kasl
Cut the “fluff”

Aug 4, 2025

Cut the “fluff”

In a world of AI, originality is non-negotiable.

Michele Kasl
Summer Slump

Jul 28, 2025

Summer Slump

Slow season is actually a gift — if you play it right.

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Smart moves, better marketing, and big wins. One board game-inspired insight at a time.


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