Be Human

That quote hits a bit different in 2025 — in a world where just "going to work" feels... ummmm… complicated.

Whether they say it publicly or not, everyone is wondering: What the heck happens when AI goes to work instead of us?

The robots didn’t just arrive. They’re steamrolling.

If you’re a creative, a founder, or (frankly) anyone who’s spent years honing ANY AI-transferrable skill — it’s completely disorienting.

I felt it recently, staring at a half-written post that AI could finish in 12 seconds. Wasn’t procrastinating or waiting to be inspired. I was just … frustrated.

“Why am I even doing this?” I thought.

[ Cue my career as an ice cream tester job search. #goals ]

But that exact moment is when the real work actually begins.

AI can write … But it can’t care. It can’t decide what matters. Can’t feel.

Our job now isn’t just to create.

It’s to (literally) BE HUMAN. 

***

I was chatting with a friend over Zoom last week.

We talked about work, burnout, AI, uncertainty — the whole deal. We laughed. We side-eyed the future. We admitted how weird it is to not know whether the person you’re connecting with on LinkedIn is actually a legit PERSON.

And that call? It was the most “human” I felt all work week.

Because in a world racing toward automating Every. Single. Thing. … taking time out of your day just to talk feels almost radical.

***

And THAT is what AI cannot replicate.

It won’t pause mid-sentence to ask how your family is doing.
It won’t read your expression when you’re totally overwhelmed.
It won’t sit across from you on a random Wednesday and say, “Yup. Me too.”

So if you’re wondering what your work really is?

Start here:
Feel something. Mean something. Relate to someone.

Because in 2025, being human might just be your unfair advantage. 😉

Loom vs. Vidyard

The Battle of Video Messaging Apps

Contestant #1 — Loom

The hero of “just wanted to show you real quick” moments. Loom makes it ridiculously easy to record your screen, face, or both — then instantly share the video via link.

Free forever plan: 5-minute videos, up to 25 total.

Why it works: Loom's intuitive interface and instant sharing make it perfect for rapid communication. The AI enhancements in the Business + AI plan help streamline editing, saving valuable time.

Contestant #2 — Vidyard

Meet Loom’s more polished, client-facing cousin. Vidyard is built with sales, marketing, and lead-gen in mind.

Free forever plan: 30-minute videos, up to 25 total.

Why it works: Vidyard excels in delivering professional-grade videos with robust analytics and CRM integrations, making it a powerhouse for sales and marketing teams aiming to engage.

AND THE WINNER IS …

🎉 LOOM 🎉

Loom wins for most business needs, especially if speed, ease, and everyday use are your jam. Use Vidyard when the stakes are higher and you need more polish.

Expansion Pack

Extra Fuel for Curious Brains

✴️ Audience Growth for People Who Refuse to Fake It
Tired of “just post more” advice from marketing bros who conveniently forget to mention they bought half of their followers?

My friend Adriana Tica put together Audience Accelerator, a free guide that helps you build a large and relevant audience without selling your soul on social media.

No engagement pods. No fake urgency. No wasting time on social. Just actionable, proven tactics to grow faster without playing the algorithm game.

Get the guide. Get the audience. Get selling.
 

✴️ Is AI the problem? Or are we?
A grounded, eye-opening conversation about how AI is reshaping work — and what humans still do best.

Victory Points

By: Mike Shary
( my board-game-loving, copywriter extraordinaire and mentor, Dad ❤️ )

If you sit and wait for inspiration, The Mind will eat you alive.

This minimalist little cooperative game sounds ridiculously simple: you and up to 3 friends work together to play all the cards in your hands in ascending order.

That’s it. Except…

There’s absolutely ZERO communicating… No turns, no words, no signals, no winks.

Just quiet, collective intuition.

You get a hand of numbered cards, and your team tries to play them — perfectly — in order.
 

 
Sounds artsy. Poetic, even.

Until you realize you're on level 9, staring at a 72 in your hand, and someone dares to play a 73.

Too early? Too late? Doesn’t matter. The moment’s gone. A mistake. One life lost. Reset.

Here’s the kicker: you’ll never feel "ready." There’s no perfect cue, no sudden moment of clarity. You just breathe, trust, and go. Because waiting too long is just as deadly as jumping too soon.

That’s the lesson: The Mind is not about divine inspiration or ruthless strategy. It's about getting in sync through repetition.

You build rhythm through failure. You learn each other’s tempo. And eventually, you start to feel something close to magic — but only after putting in the work.

Business is no different. Amateurs romanticize waiting for the big idea. Pros show up, grind it out, miss the mark, try again — and slowly, something extraordinary takes shape.

So if you’re stuck in analysis paralysis or waiting for a sign, grab a group of friends and try The Mind. You’ll quickly see that success doesn’t come from inspiration.

It comes from showing up, tuning in, and pressing play.

If you’re ready, here’s a few ways we can work together:

1. Free Brainstorming Session: Stop overthinking and start executing. In this bite-sized strategy session, we'll identify your biggest growth opportunities and ways to implement them immediately.

2. One-on-One Deep Dive: Ready for real transformation? Let's spend 60 minutes mapping out your business evolution. We'll tackle your biggest marketing challenges and create a customized, actionable roadmap for growth. Ideal for entrepreneurs who are done waiting on "perfect."

3. 60-Day Web Accelerator: Join other business coaches, speakers and consultants who've learned to launch fast — and iterate later. This intensive program will build, transform and optimize your entire online system in just 60 days. No more endless tweaking. Just real results.