Fancy procrastination

Plans are nice. Results are better.

"We take care of the future best by taking care of the present now."

Jon Kabat-Zinn


You know what's funny about running a business?

We're always planning for tomorrow.

Next quarter's goals. Next year's projections. That 5-year plan everyone keeps asking me about. 🤔

Here's what I'm still learning (as I stare at a blank screen writing this post) …

“Tomorrow” is this elusive, magical place where everything is in perfect alignment. Where we have more energy … more motivation … more time.

But the future of your business isn't built on “tomorrow”. It's built on the small, imperfect moments of RIGHT NOW.

When you:

  • Answer that customer email thoughtfully

  • Take a minute to recognize a teammate or referral partner

  • Reach out to a past connection (legitimately) “just because”

  • Offer guidance or insight without expecting anything in return

The present moment is your power spot. Your sweet spot. Your "let's make magic happen" spot. And it’s the only one that is 100% guaranteed.

So DO something about it.

Take that imperfect action.
Send that "good enough" email.
Launch that MVP.
Publish that post.

Planning is just fancy procrastination if you don't take action. 👊

POWER PROMPT

1. Prime your AI tool with the following setup:

I am a [type of business/role] focusing on [main products/services].

My biggest challenges are [1-2 specific challenges].

My current goals are [1-2 specific goals].

My target audience is [brief description].


2. Then paste in the following prompt:

Act as an expert business strategist and design a lean, 30-day sprint focused on immediate results. Emphasize speed over perfection and quick market feedback.

Include:

• 5 highest-impact activities to start tomorrow
• 90-minute daily power blocks for focused execution
• Progress tracking metrics
• Minimum viable steps for each major initiative
• Daily accountability checkpoints

Stress-Free Tech

Do you have an endless swipe file of LinkedIn post screenshots?

Me too. Until Kleo.

This free Chrome tool is an amazing asset if you’re looking to improve your post content and reach.

Kleo allows you to:

  • See and sort your most popular posts

  • Find others’ posts to comment on by keyword

  • Learn from your favorite creators and see what’s working for them

  • View posts in draft mode before publishing

And did I mention it’s FREE??? 

Boom! Go get it! 💥

Victory Points

By: Mike Shary
( my board-game-loving, copywriter extraordinaire and mentor, Dad ❤️ ) 

Talk about the importance of taking care of the future …

Imagine it’s your job to prevent world destruction by discovering cures for not just one, but FOUR killer diseases that have broken out around the world.

Now before you start having Covid nightmares (times 4), please relax.

I’m not talking about a real-life outbreak. I’m talking about the situations you will face while playing the hit game, Pandemic (#ad).

Unlike most other games, Pandemic is what’s known as a cooperative game. In fact, it’s one of the first and arguably the most popular.

That means you don’t have to go it alone. In Pandemic, you and up to 3 of your friends will team up to save the world.

Each of you is assigned a character with a very specialized pandemic-fighting ability like being a medic, or a researcher, or a transportation expert.

As a group you’ll have a tension-filled blast planning your strategies, making use of each member’s special abilities, and traveling all over the world.

Among other things, you’ll have to decide whether to fly around the world to administer treatments … or meet with other scientists to share discoveries … or build research centers …  All before the next outbreak occurs.

And of course, your resources are extremely limited.

Every move you make today can mean the difference between life and death tomorrow.

You either win as a team by discovering cures for all 4 diseases …

Or, well, you know, die a miserable death along with the rest of the world.

What could be more fun? 😜

Thankfully, this world-wide crisis is NOT real. But the tension this game generates often makes you feel like it is.

It’s THAT good!

I suggest you start with the base Pandemic game. If you love it as much as we do, there are a number of expansions available that add even more challenges.


Make it a great week! 🙌

 

If you’re ready, here’s a few ways we can work together:

  1. Free Brainstorming Session: Stop overthinking and start executing. In this bite-sized strategy session, we'll identify your biggest growth opportunities and ways to implement them immediately.

  2. One-on-One Deep Dive: Ready for real transformation? Let's spend 60 minutes mapping out your business evolution. We'll tackle your biggest marketing challenges and create a customized, actionable roadmap for growth. Ideal for entrepreneurs who are done waiting on "perfect."

  3. 60-Day Web Accelerator: Join other business coaches, speakers and consultants who've learned to launch fast — and iterate later. This intensive program will build, transform and optimize your entire online system in just 60 days. No more endless tweaking. Just real results.


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