The power of being different

Think about the last time you compared yourself to a competitor.

Were you caught in the endless cycle of trying to be "better"?

A quick perspective shift might change everything: You don't need to be better. You need to be different.

***

Here’s a painful [ yet fundamental ] truth about success in business and life.

To outperform by being better, you need to be 20 times better than your competition.

Not 20 percent better. Twenty. Times. Better.

But being different? … That's a game you can win.

***

Take Apple. They weren't the first to make cell phones. They just made them differently.

Airbnb didn't offer better rooms than hotels. They offered a completely different way to think about travel.

Warby Parker certainly didn’t invent glasses. But they reimagined the painful process of shopping for them by offering at-home try-ons.

***

Your differentiator might be your quirky communication style, your unusual background, or your unique approach to solving problems.

Maybe you're the only financial advisor who explains concepts through Star Wars memes.

Or the marketing consultant who builds strategies around ancient philosophy.

Find out what makes you, YOU. And run with it!

Minimum Viable Actions (MVAs)

When I turned 35, I made a commitment to working out. Every day.

And it SUCKED.

I was out of breath. Everything hurt. Waking up at 5:30 was hideous.

But it was MVAs that kept me going >>> Minimum Viable Actions

Committing to the smallest possible action (each day) that I could view as progress.

⇨ 15 minutes of cardio

⇨ 10 minutes of yoga

⇨ 1 tap of the snooze button (not 7) 😉

Micro-actions that were both repeatable and achievable.

Now, getting up for a workout is one of the best parts of my day. I look forward to doing it. I view mental and physical wellness as non-negotiable.

But it all started with those tiny actions.

Stress-Free Tech

This AI-powered assistant transcribes your live talks in real-time, letting you:

• Turn every speech into written content

• Create social media snippets from your best moments

• Build a searchable library of your expertise

• Share session notes with clients instantly

PRO TIP: Use Otter during calls to focus entirely on your client instead of frantically taking notes. Your conversations get transcribed automatically, making follow-ups and action items a breeze.

Victory Points

Ever watched a perfectly balanced ecosystem at work?

That's Wingspan (#ad) in a nutshell. And it's exactly like building a thriving business.

In this genius board game, you’re constantly weighing trade-offs: focus on immediate gains? … or invest in long-term strategy?

Each bird card you play is like adding a new team member. They bring unique abilities, but timing is everything. Play them in the wrong habitat, and you've wasted potential.

The game's engine-building design mirrors how successful businesses grow: start small, create efficient processes, and watch your results multiply. Every action feeds into the next, like a well-oiled machine.

Your perfect plan will inevitably get disrupted — by other players, by the dice, by chance.

Just like in business, success comes down to how well you pivot. 😉